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	<title>MetroAction Small Business Blog &#187; MetroAction</title>
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	<link>http://metroaction.org/blog</link>
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		<title>Give Your Business a Marketing Makeover</title>
		<link>http://metroaction.org/blog/give-your-business-a-marketing-makeover</link>
		<comments>http://metroaction.org/blog/give-your-business-a-marketing-makeover#comments</comments>
		<pubDate>Thu, 09 Feb 2012 20:39:24 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[budgeting]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=2334</guid>
		<description><![CDATA[Do you need to grow your customer base?  Is your advertising effective?  How can you make the most of your limited advertising budget? MetroAction’s Marketing Mastery course will help you identify your target market, build successful marketing messages, develop marketing materials that work, and create a comprehensive marketing plan on a limited budget. This course [...]]]></description>
			<content:encoded><![CDATA[<p>Do you need to grow your customer base?  Is your advertising effective?  How can you make the most of your limited advertising budget? MetroAction’s Marketing Mastery course will help you identify your target market, build successful marketing messages, develop marketing materials that work, and create a comprehensive marketing plan on a limited budget. This course is perfect for any sized business that is interested in implementing proven strategies that produce major returns!<span id="more-2334"></span></p>
<p>Cost is $75 for Chamber members and $99 for non Chamber members and includes all course materials. Scholarships may be available for some businesses. Contact Alicia Tompkins at atompkins@scrantonchamber.com to see if you qualify. Reservations are due by March 7.</p>
<p>This program will be offered in an accelerated format at The Greater Scranton Chamber of Commerce, 222 Mulberry Street, Scranton  on Wednesday, March 14, 2012 and Wednesday, March 21, 2012 from 9:00 AM – 3:00 PM,   and is also available as a webinar.</p>
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		<title>Join Us Downtown for First Friday!</title>
		<link>http://metroaction.org/blog/join-us-downtown-for-first-friday-20</link>
		<comments>http://metroaction.org/blog/join-us-downtown-for-first-friday-20#comments</comments>
		<pubDate>Mon, 28 Nov 2011 14:42:17 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[art walk]]></category>
		<category><![CDATA[First Friday]]></category>
		<category><![CDATA[scranton]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1435</guid>
		<description><![CDATA[Join us this week for First Friday in downtown Scranton! For a map and a full list of venues, visit http://firstfridayscranton.com. First Friday art walks are held on the first Friday of every month at galleries and businesses around Downtown Scranton. Paintings, photography, sculpture, music, performance art…you never know what you’ll find at First Friday [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2009/05/ff-black.jpg"><img class="alignleft size-full wp-image-280" title="First Friday Scranton" src="http://metroaction.org/blog/wp-content/uploads/2009/05/ff-black.jpg" alt="" width="200" height="226" /></a>Join us this week for First Friday in downtown Scranton! For a map and a full list of venues, visit <a href="http://firstfridayscranton.com/">http://firstfridayscranton.com</a>.</p>
<p>First Friday art walks are held on the first Friday of every month at    galleries and businesses around Downtown Scranton. Paintings,    photography, sculpture, music, performance art…you never know what    you’ll find at First Friday in Scranton.<img title="More..." src="../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /><img title="More..." src="../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /></p>
<p>Support local artists and businesses and mingle with your  Northeastern Pennsylvania   neighbors, all in a casual atmosphere. Hope  to see you there!</p>
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		<title>6 Ways Small-Business Owners Can Celebrate Veterans Day</title>
		<link>http://metroaction.org/blog/6-ways-small-business-owners-can-celebrate-veterans-day</link>
		<comments>http://metroaction.org/blog/6-ways-small-business-owners-can-celebrate-veterans-day#comments</comments>
		<pubDate>Mon, 07 Nov 2011 15:35:02 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[veterans day]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1521</guid>
		<description><![CDATA[With Veteran&#8217;s Day approaching, I thought it would be nice to post an article that I recently read about &#8212; 6 Ways Small Business Owners Can Celebrate Veterans Day. Leave a comment and let us know what you&#8217;re doing to celebrate Veterans Day. addthis_url = 'http%3A%2F%2Fmetroaction.org%2Fblog%2F6-ways-small-business-owners-can-celebrate-veterans-day'; addthis_title = '6+Ways+Small-Business+Owners+Can+Celebrate+Veterans+Day'; addthis_pub = '';]]></description>
			<content:encoded><![CDATA[<p>With Veteran&#8217;s Day approaching, I thought it would be nice to post an article that I recently read about &#8212; <a title="veterans day" href="http://blog.entrepreneur.com/2010/11/a-salute-to-veteran-small-business-ownersand-small-business-owners-who-are-veterans.php" target="_blank">6 Ways Small Business Owners Can Celebrate Veterans Day</a>.</p>
<p>Leave a comment and let us know what you&#8217;re doing to celebrate Veterans Day.</p>
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		<title>Join Us Downtown for First Friday!</title>
		<link>http://metroaction.org/blog/join-us-downtown-for-first-friday-19</link>
		<comments>http://metroaction.org/blog/join-us-downtown-for-first-friday-19#comments</comments>
		<pubDate>Tue, 01 Nov 2011 13:40:54 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[art walk]]></category>
		<category><![CDATA[First Friday]]></category>
		<category><![CDATA[scranton]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1433</guid>
		<description><![CDATA[Join us this week for First Friday in downtown Scranton! For a map and a full list of venues, visit http://firstfridayscranton.com. First Friday art walks are held on the first Friday of every month at galleries and businesses around Downtown Scranton. Paintings, photography, sculpture, music, performance art…you never know what you’ll find at First Friday [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2009/05/ff-black.jpg"><img class="alignleft size-full wp-image-280" title="First Friday Scranton" src="http://metroaction.org/blog/wp-content/uploads/2009/05/ff-black.jpg" alt="" width="200" height="226" /></a>Join us this week for First Friday in downtown Scranton! For a map and a full list of venues, visit <a href="http://firstfridayscranton.com/">http://firstfridayscranton.com</a>.</p>
<p>First Friday art walks are held on the first Friday of every month at    galleries and businesses around Downtown Scranton. Paintings,    photography, sculpture, music, performance art…you never know what    you’ll find at First Friday in Scranton.<img title="More..." src="../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /><img title="More..." src="../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /></p>
<p>Support local artists and businesses and mingle with your  Northeastern Pennsylvania   neighbors, all in a casual atmosphere. Hope  to see you there!</p>
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		<item>
		<title>Join Us Downtown for First Friday!</title>
		<link>http://metroaction.org/blog/join-us-downtown-for-first-friday-18</link>
		<comments>http://metroaction.org/blog/join-us-downtown-for-first-friday-18#comments</comments>
		<pubDate>Mon, 03 Oct 2011 13:39:44 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[art walk]]></category>
		<category><![CDATA[First Friday]]></category>
		<category><![CDATA[scranton]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1431</guid>
		<description><![CDATA[Join us this week for First Friday in downtown Scranton! For a map and a full list of venues, visit http://firstfridayscranton.com. First Friday art walks are held on the first Friday of every month at galleries and businesses around Downtown Scranton. Paintings, photography, sculpture, music, performance art…you never know what you’ll find at First Friday [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2009/05/ff-black.jpg"><img class="alignleft size-full wp-image-280" title="First Friday Scranton" src="http://metroaction.org/blog/wp-content/uploads/2009/05/ff-black.jpg" alt="" width="200" height="226" /></a>Join us this week for First Friday in downtown Scranton! For a map and a full list of venues, visit <a href="http://firstfridayscranton.com/">http://firstfridayscranton.com</a>.</p>
<p>First Friday art walks are held on the first Friday of every month at    galleries and businesses around Downtown Scranton. Paintings,    photography, sculpture, music, performance art…you never know what    you’ll find at First Friday in Scranton.<img title="More..." src="../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /><img title="More..." src="../wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /></p>
<p>Support local artists and businesses and mingle with your  Northeastern Pennsylvania   neighbors, all in a casual atmosphere. Hope  to see you there!</p>
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		<item>
		<title>Wayne County Business Receives Financing</title>
		<link>http://metroaction.org/blog/wayne-county-business-receives-financing</link>
		<comments>http://metroaction.org/blog/wayne-county-business-receives-financing#comments</comments>
		<pubDate>Wed, 24 Aug 2011 20:16:17 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[northeast pa]]></category>
		<category><![CDATA[small business financing]]></category>
		<category><![CDATA[Wayne County]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1979</guid>
		<description><![CDATA[As long as he can remember, playing and working on the boats around Lake Wallenpaupack has been the biggest part of Kevin Trevor&#8217;s life.So when the time came to decide on a career path, he never considered pursuing anything other than what he loves doing. Upon returning home from the Marine Mechanics Institute in Florida, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2011/08/New-Wave.jpg"><img class="alignleft size-medium wp-image-1982" title="Wayne County Business Receives Financing" src="http://metroaction.org/blog/wp-content/uploads/2011/08/New-Wave-199x300.jpg" alt="Wayne County Business Receives Financing" width="199" height="300" /></a></p>
<p>As long as he can remember, playing and working on the boats around Lake Wallenpaupack has been the biggest part of Kevin Trevor&#8217;s life.So when the time came to decide on a career path, he never considered pursuing anything other than what he loves doing.</p>
<p>Upon returning home from the Marine Mechanics Institute in Florida, Trevor discovered a nearby marina business had closed leaving hundreds of customers underserved. It was an ideal opportunity to put his education and experience to work so in 2009, the seeds were planted for New Wave in Recreation. Trevor’s parents, who have extensive industry experience, provided unconditional support and became his first two employees.</p>
<p>As the business blossomed, Trevor realized the current location was too small and moved into a larger facility. The entrepreneur also decided to look into MetroAction’s loan program for the financing he needed to sustain New Wave’s growth.</p>
<p>“The staff at <a title="MetroAction" href="http://MetroAction.org" target="_blank">MetroAction</a> really understands the needs of small business owners, and shared my vision for New Wave’s continued success,” says Trevor, who borrowed $20,000 for working capital and inventory.</p>
<p>“I also attended<a title="M" href="http://MetroAction.org" target="_blank"> MetroAction’s Small Business Institute</a> where I learned about the importance of taking a step back from my day to day responsibilities and looking at the big picture of owning a business.”</p>
<p>With his dream of owning a marina business now a reality, the future looks promising for Trevor who recently became a franchisee of Boat U.S. offering fuel, repair, and towing discounts to members; the only one in the surrounding area.</p>
<p>For more information on MetroAction&#8217;s loans visit <a title="Metroaction small business loans" href="http://www.metroaction.org" target="_blank">www.MetroAction.org</a> or call (570) 341-0270.</p>
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		<title>Last Call to Submit a SAGE Award Application!</title>
		<link>http://metroaction.org/blog/last-call-to-submit-a-sage-award-application</link>
		<comments>http://metroaction.org/blog/last-call-to-submit-a-sage-award-application#comments</comments>
		<pubDate>Wed, 24 Aug 2011 18:24:28 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[Chamber Gala]]></category>
		<category><![CDATA[Scranton SAGE Awards]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1975</guid>
		<description><![CDATA[Nominations for the 2nd Annual SAGE Awards- Scranton&#8217;s Awards for Growth and Excellence. Are you proud of what your company has achieved over the past year? Get the recognition you deserve! The Greater Scranton Chamber of Commerce and MetroAction are proud to present the 2nd annual SAGE Awards. The SAGE Awards, which stands for Scranton’s [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2011/08/Sage-Logo.jpg"><img class="alignleft size-medium wp-image-1976" title="Scranton SAGE Awards " src="http://metroaction.org/blog/wp-content/uploads/2011/08/Sage-Logo-300x164.jpg" alt="Scranton SAGE Awards " width="300" height="164" /></a></p>
<p>Nominations for the 2nd Annual SAGE Awards- Scranton&#8217;s Awards for Growth and Excellence.<span id="more-1975"></span></p>
<p>Are you proud of what your company has achieved over the past year? Get the recognition you deserve! The Greater Scranton Chamber of Commerce and MetroAction are proud to present the 2nd annual SAGE Awards. The SAGE Awards, which stands for Scranton’s Awards for Growth and Excellence, celebrate the outstanding efforts of our local business community and their talent, creativity, and innovation. Applications are still available in 21 categories and the deadline for submission is September 9th.</p>
<p>The SAGE Awards give businesses and other organizations the opportunity to showcase themselves and demonstrate their success to the community. It is also a great way to open doors to new opportunities. In addition to the 21 award categories to apply for, all finalists will be entered into the People’s Choice Award category and the recipient will be determined by a community-wide popular vote.</p>
<p>Recipients will be announced at the Chamber Gala on November 11.  Nomination forms, instructions and judging criteria for the SAGE Awards are available at<a title="Scranton SAGE Awards" href="http://www.scrantonSAGEawards.com" target="_blank"> www.scrantonSAGEawards.com</a>.   For more information, contact<br />
<a title="Scranton SAGE Awards" href="http://www.scrantonSAGEawards.com" target="_blank">info@scrantonSAGEawards.com. </a></p>
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		<title>MSN Ranks Scranton First for Jobs and Housing</title>
		<link>http://metroaction.org/blog/msn-ranks-scranton-first-for-jobs-and-housing</link>
		<comments>http://metroaction.org/blog/msn-ranks-scranton-first-for-jobs-and-housing#comments</comments>
		<pubDate>Fri, 24 Jun 2011 17:41:59 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[scranton]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1918</guid>
		<description><![CDATA[Scranton was recently named as the number one city in the “10 Best Places to Start Over” by MSN Real Estate, ranking high in everything from job prospects to affordable housing.  The report by MSN Real Estate and Local Market Monitor is yet another sign that Scranton’s economy is headed in the right direction.   [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2011/06/Scranton_sign-Web1.jpg"><img class="alignleft size-medium wp-image-1936" title="Scranton sign " src="http://metroaction.org/blog/wp-content/uploads/2011/06/Scranton_sign-Web1-300x143.jpg" alt="" width="300" height="143" /></a>Scranton was recently named as the number one city in the <a title="10 Best Places for Starting Over" href="http://realestate.msn.com/10-best-places-for-starting-over?gt1=35011#1" target="_blank">“10 Best Places to Start Over”</a> by MSN Real Estate, ranking high in everything from job prospects to affordable housing.    The <a title="MSN Report" href="http://realestate.msn.com/10-best-places-for-starting-over?gt1=35011#1 " target="_blank">report</a> by MSN Real Estate and Local Market Monitor is yet another sign that Scranton’s economy is headed in the right direction.  <span id="more-1918"></span> MSN selected ten midsize to large cities across the U.S. with solid economies and higher paying professional jobs.</p>
<p>&#8220;We are excited about this ranking.   The City, County and the Chamber have spent years investing in infrastructure, development projects and skills development to create opportunities for our community,&#8221;  says Austin Burke, President, <a title="The Greater Scranton Chamber of Commerce" href="http://www.scrantonchamber.com" target="_blank">The Greater Scranton Chamber of Commerce</a>.  &#8220;This recognition illustrates what we have known all along &#8212; that Scranton is scoring high when it comes to job prospects and affordable housing.&#8221;</p>
<p>A number of Chamber-led projects are contributing to the area’s growth and development, such as <a title="SLIBCO" href="http://www.scrantonplan.com/index.html" target="_blank">SLIBCO</a>&#8216;s development of Mount Pleasant Corporate Center, the Regional Bioscience Initiative, small business lending programs through <a title="MetroAction" href="http://www.MetroAction.org" target="_blank">MetroAction</a> and the Skills in Scranton workforce education programs, among others.</p>
<p>&#8220;These rankings validate the hard work of our partners, the community and the continued team approach led by the Chamber,&#8221; adds Paula Mackarey, Board Chair, <a title="The Greater SCranton Chamber of Commerce" href="http://www.scrantonchamber.com" target="_blank">The Greater Scranton Chamber of Commerce</a>.</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>MetroAction 2010-2011 Annual Report Available</title>
		<link>http://metroaction.org/blog/metroaction-2010-2011-annual-report-available</link>
		<comments>http://metroaction.org/blog/metroaction-2010-2011-annual-report-available#comments</comments>
		<pubDate>Mon, 13 Jun 2011 18:22:52 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[annual report]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1890</guid>
		<description><![CDATA[MetroAction is pleased to present the 2010-2011 Annual Report!  This year’s report, entitled Home Grown Success tells about the successes of small business owners who have overcome challenges and found help through the financing and training programs offered by MetroAction.  For over 30 years, MetroAction has remained committed to cultivating opportunities and supporting the growth [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2011/06/Cover.jpg"><img class="alignleft size-medium wp-image-1891" title="Cover" src="http://metroaction.org/blog/wp-content/uploads/2011/06/Cover-232x300.jpg" alt="" width="172" height="223" /></a>MetroAction is pleased to present the 2010-2011 Annual Report!  This year’s report, entitled <em><a href="http://metroaction.org/blog/wp-content/uploads/2011/06/MA_2011_Annual1.pdf">Home Grown Success</a></em> tells about the successes of small business owners who have overcome challenges and found help through the financing and training programs offered by <a title="MetroAction" href="http://www.MetroAction.org" target="_blank">MetroAction</a>.  For over 30 years, <a title="MetroAction" href="http://www.MetroAction.org" target="_blank">MetroAction</a> has remained committed to cultivating opportunities and supporting the growth of small businesses in northeastern Pennsylvania.<span id="more-1890"></span></p>
<p>And as our clients grow,<a title="MetroAction" href="http://www.MetroAction.org" target="_blank"> MetroAction</a> continues to grow, too.   Through a variety of programs and services, we are dedicated to furthering our mission of nurturing businesses through every stage of their life cycles.  This year, <a title="MetroAction" href="http://www.MetroAction.org" target="_blank">MetroAction</a> increased access to small business financing, hosted a number of business development programs, and honored the entrepreneurial successes that surround us.</p>
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		<title>What&#8217;s all the buzz about Twitter?</title>
		<link>http://metroaction.org/blog/whats-all-the-buzz-about-twitter</link>
		<comments>http://metroaction.org/blog/whats-all-the-buzz-about-twitter#comments</comments>
		<pubDate>Tue, 10 May 2011 14:06:03 +0000</pubDate>
		<dc:creator>metroaction</dc:creator>
				<category><![CDATA[MetroAction]]></category>
		<category><![CDATA[small business training]]></category>
		<category><![CDATA[small business webinars]]></category>
		<category><![CDATA[small businesses and twitter]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://metroaction.org/blog/?p=1845</guid>
		<description><![CDATA[Unless you’ve been hiding in a cave, you’ve undoubtedly heard the buzz about Twitter. But did you know Twitter can help your business?  Let MetroAction show you how!   Twitter is an information network used by millions of people, organizations, and businesses to discover and share new information every day. Everyone from techies to celebrities [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://metroaction.org/blog/wp-content/uploads/2011/05/twitter-follow-achiever.jpg"><img class="alignleft size-medium wp-image-1858" title="twitter-follow-achiever" src="http://metroaction.org/blog/wp-content/uploads/2011/05/twitter-follow-achiever-300x222.jpg" alt="" width="209" height="154" /></a>Unless you’ve been hiding in a cave, you’ve undoubtedly heard the buzz about Twitter. But did you know Twitter can help your business?  Let <a title="MetroAction" href="http://metroaction.org/seminars.html" target="_blank">MetroAction</a> show you how!   <span id="more-1845"></span></p>
<p>Twitter is an information network used by millions of people, organizations, and businesses to discover and share new information every day. Everyone from techies to celebrities is using Twitter and it’s bringing people together in ways never thought possible.</p>
<p>This real-time information network connects you to the latest information about whatever you find interesting.  On Twitter, anyone can read, write, and share messages of up to 140 characters.   These messages or Tweets are public and available to anyone. And you don’t have to “tweet” to enjoy Twitter.</p>
<p>As a business you can use Twitter to connect to customers in real-time, share information about your products and services, gather market intelligence and insights, and build relationships.</p>
<p><a title="MetroAction" href="http://www.MetroAction.org" target="_blank">MetroAction </a>wants to know:</p>
<p><strong>How is your small business using Twitter?   Tell us your story.</strong></p>
<p>If you’re feeling out of the loop and are just beginning to explore Twitter or have questions about how to get started, MetroAction is offering a <a title="MetroAction" href="http://www.metroaction.org/seminars.html" target="_blank"><strong>“Getting Started with Twitter” webinar on Thursday, May 19 from 9:00 – 11:00 AM. </strong></a></p>
<p>This webinar will cover:</p>
<ul>
<li>How Twitter works and current trends</li>
<li>Setting up a Twitter account</li>
<li>Generating content to tweet</li>
<li>Growing your network</li>
<li>Incorporating Twitter into your marketing and social media strategy</li>
<li>Helpful resources</li>
</ul>
<p>Cost is $25 per person.   Pre-registration is required.  <a title="MetroAction " href="http://www.metroaction.org/seminars.html" target="_blank">Register today! </a></p>
<p>&nbsp;</p>
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