Do you need to grow your customer base?  Is your advertising effective?  How can you make the most of your limited advertising budget? MetroAction’s Marketing Mastery course will help you identify your target market, build successful marketing messages, develop marketing materials that work, and create a comprehensive marketing plan on a limited budget. This course is perfect for any sized business that is interested in implementing proven strategies that produce major returns! (more…)

For a growing number of small businesses it is.  Many are using it to find new customers, build online communities of fans, and obtain useful demographic information.

MetroAction is offering a “Getting Started with Facebook” webinar on Tuesday, April 19 from 9:00 – 11:00 AM for anyone interested in learning the essential steps to establishing and managing a successful Facebook presence for your business.

Get practical how-to information, learn best practices, ask questions, and leave with action items that will help you create an engaging Facebook presence for your organization.  This webinar is for anyone beginning to explore Facebook and has questions on how to get started.

Cost is $25 per person.  Visit MetroAction or call (570) 341-0270 to register.

If you are interested in learning about the latest in small business resources and training, make sure you “LIKE” MetroAction on Facebook!

What does “marketing” mean to your small business?  For you, it may include a website, Facebook, or electronic newsletters.  For another small business, it may mean something different, such as events, trade shows or advertising.  Regardless,  MetroAction understands that marketing is vital to your success.  (more…)

MetroAction is committed to offering entrepreneurs the tools to succeed!  We know that the success of a small business is a never ending process of counseling, mentoring and training. (more…)

The response to uur first “Getting Started with Facebook” webinar was so popular we decided to offer it again!  Christina Hitchcock of MetroAction will walk through the essential steps to establishing and managing a successful Facebook presence for your business.

During this webinar, she will share lessons learned from developing MetroAction’s Facebook page. Get practical how-to information, learn best practices, ask questions, and leave with action items that will help you create an engaging Facebook presence for your organization.

This webinar is for people who are beginning to explore Facebook and have questions on how to get started. Cost is $25 per person and pre-registration is required.    Reserve your space today!

MetroAction will host marketing seminars in Scranton and Wilkes-Barre throughout July and August.  The seminars offer simple and effective small business marketing techniques that focus on real world, proven strategies. (more…)

In today’s economic and business climates, it’s more important than ever to be focused on your marketing.  Many small and mid-sized businesses find it difficult to be competitive in an environment where their larger competitors have big budgets.   (more…)

This article is provided by the Greater Scranton Area SCORE chapter.

Sales and advertising are often associated with marketing. While these are an important part of marketing, there is a horde of other tools and tactics. These tools help to enhance your business’s attractiveness and customer visibility. Using these resources along with careful research and planning, help to yield a successful marketing strategy. (more…)

Did you find our Marketing 101 seminar and/or Small Business Institute program helpful?

Do you want to know more about developing a comprehensive marketing plan for your business?

Then, sign up for our 4-week Marketing Mastery Program! The Marketing Mastery Program will help you make the most of your marketing budget! Thursdays, May 6-27, 9 AM – 12 PM in Scranton.?  To register call (570) 341-0270 or visit www.MetroAction.org.

MetroAction will partner with Community Bank and Trust to present its Marketing 101 seminar on Thursday, March 11 from 9 a.m. to 11 a.m. at the bank’s Tannersville branch, Rt. 611.

The seminar offers simple and effective small business marketing techniques that focus on real world, proven strategies.  Topics covered include:  packaging your business; creating cost effective marketing materials; communicating your message and avoiding common marketing mistakes.  Cost is $10 and includes materials.  Pre-registration is required.   Visit www.MetroAction.org or call (570) 341-0270 to register.